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Gant

In our store, Gant is a symbol of pure authenticity. Gant is classic, elegant, stylish and masculine and that’s why it should not be missed in a men’s collection. The basis of Gant is located in Ukraine, where Bernard Gantmacher takes a single boat trip to New York in 1914. In the Big Apple, Gantmacher shows a great talent at the sewing machine. His collars are of unprecedented quality and with his wife, who was a specialist in buttons and buttonholes, Gantmacher decides to produce shirts. Although the shirts are made for various department stores, Gantmacher labels them with the characteristic G. The logo becomes a popular quality assurance: everyone wanted a shirt from the hands of Gantmacher. In 1949, Gant was born as an official own label. The family company became an instant success in the United States and the button-down collar, introduced by Gant, has become the symbol of this success. In the meanwhile, the brand conquered the rest of the world with its stylish, innovative total collection. Today, Gant is inspired by American sportswear, leisure and relaxation. Classic items get a modern touch and Gant stands for feeling, seeing and experiencing. It’s the elegant gentleman in our men's collection.