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Frye

Now and then, a brand reaches our collection and we all fall in love from the first second. Like Frye, the American brand of shoes that was directly embraced by our female staff. Frye was founded in 1863 and is the oldest shoe company that actively produces in America. Frye has a special history in which authenticity, identity and heritage are central. When John A. Frye opened the doors of his own little shop, he could not realize that 150 years later the brand has become an absolute eye catcher in fashion. The reason for his first shoe production was simple: to deliver quality footwear to the factory workers of New England. Over the years, Frye grew along with the development of America and the brand became known in all States. Because of its exceptional quality, it became supplier of shoes and boots for American soldiers during World War II. The rich, illustrious history has formed the sturdy footwear brand into an icon in the United States. Frye is proud of his roots, rooted in the American history and carried by pioneers, cowboys and soldiers. It is the reason that the stylish label still produces from their own country: the handicraft, the craftsmanship and durability of the region is more important to Frye than a cheap production. Frye gets his leather from the best tanneries in the world and the brand is absolutely present at the international market. For the development of a pair of Frye shoes or boots, there are more than 190 production steps. The label sets high requirements on the quality of leather and selects only pure materials that are tanned with natural oils. The result is a collection of vintage-oriented shoes and boots, finely edited, trendy designed, stylish and inimitable detailed. An absolute must have, made of 150 years of uncompromising quality.